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Business is going mobile…
and Mobile Means Business!
Check out this great video from Google to show you why it is not too late to be early!
  • Key mobile market statistics:
  • There are four mobile phones to every PC in the world
  • There will be one mobile device for every person on earth by 2015 (source: Cisco, 2011)
  • By 2013 more people will use their mobile phones than PC’s to get online (source: Gartner)
  • Web traffic from mobile devices increased 110% in North America over the past year and 148% globally (source: Quantcast)
  • Adding a mobile friendly site results in an overall traffic increase of 18% (source: Nielsen)
  • According to Google, 95% of smartphone users have searched for mobile information and 61% of users call a business after searching while 59% visit the location.
  • 81% of users prefer mobile sites to apps for researching products while 90% prefer purchasing from mobile sites than apps  (source: Adobe, 2011)
  • Business is lost by denying customers a good mobile experience – If a mobile user gets a bad experience when they visit a website, 61% off them probably won’t go back and 40% go to a competitor site (source: Gomez)
  • Over 80% of SMB’s surveyed across diverse geographies recognize that the mobile Web offers vast opportunities to target customers and drive revenue

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